SEO & Keywords
Things that you can do make your website perform better:
What are the keywords for your niche? What is your audience searching for? Discover the top keywords in your industry and incorporate that into your website copy.
File size matters! The file size of your images should be somewhere around 200-300KB. If larger than that, this will significantly slow down the speed of your website
Fill out your metadata and SEO descriptions. This should each be filled out differently per page based on the context. Metadata should be a brief summary of what that landing page is.
Your landing page title tags are based off of hierarchy. H1, H2, H3 tags should all be unique to each page.
Image ALT tags
Google and other search engines don’t recognize what images are. Thus, naming your images accordingly will help identify what that image is.